‘This Is Table Stakes Today’: How Deloitte and AWS Use AI to Study Fandom for Insights on Consumer Behavior

The growth and productivity-unleashing potential of AI-powered tech systems and software was the talk of the Croisette during this month’s Cannes Lions Festival of Creativity. Much of the programming was dedicated to helping marketers, content creators and media mavens navigate what is possible now and what is coming around the corner. Variety‘s “Strictly Business” podcast […]