Ralph Lauren and Michael Kors show a breezy, romantic vision of the US

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The American dream has never looked more seductive, with long and loose summer wardrobes and beachy jewellery

With the death of Giorgio Armani, Ralph Lauren became the world’s oldest major working fashion designer. The spotlight arrives with great timing for an 85-year-old on a hot streak. His brand is in better health than it has been for decades, with shares up 35% in 2025 and annual sales figures showing an 8% growth to $7.1bn (£1.25bn).

On the first night of New York fashion week, Lauren hosted the curtain-raiser for a month of catwalks with a show in his Madison Avenue design studio. Oprah Winfrey and Gayle King chatted to Lauren’s family; Usher smiled broadly behind sunglasses, lounging on a plushly cushioned front row. Champagne was served on silver trays under twinkling chandeliers. In the fractious climate, with the US reeling from the shooting of the far-right activist Charlie Kirk, Ralph Lauren’s affable, charming vision of the American dream has never looked more seductive.

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